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Have you ever won a free airtime on your mobile after taking a quiz or watching a video? Today, businesses from around the world are flocking to emerging economies. Airloyala digital mobile advertisement startup, was born as a result of the realisation that young Asian consumers base their purchase decisions on the question: You pay only, and only if, consumers complete a specific app related task such as answering a quiz, watching a video or trying out an application.
It helps brands in reaching out to consumers in the 15 to 25 age group. Ladooo the sweet communicates celebration and gifting.
The name has certainly cut through the clutter and is able to grab attention. How does Ladooo work? Ladooo is a mobile ad platform that drives consumer attention, engagement and action. When users install the Ladooo Android app and complete the offers see an ad, try an app, answer a poll etc.
The money that goes to their Ladooo wallet does not expire and there is no subscription involved. They can choose to use this money to top up their prepaid mobile accounts or direct to home DTH accounts based on the top up plans supported by each operator.
Airloyal has partnered with mobile operators, DTH operators and it is working closely with some retail experiences. It is also working on the next round of raising funds.
Airloyal charges advertisers on a Cost Per Engagement CPE model, in which the advertiser pays only if the consumer completes the engagement activity defined by the advertiser. It gives part of this CPE to the consumer in the form of instant real value rewards.
We are building a tight community of users in the 15 to 25 years target group. Making the brand managers understand this new model is a challenge For brands, the fight for consumer attention has become fiercer than before. Hence, they are trying to grab their attention both online and offline through multiple mass media advertising models.
Launching services across Southeast Asia The growth potential for Indian mobile advertising is huge as more and more brands are gaining a better RoI on mobile.
After India, we plan to launch our services across Southeast Asia which includes extending our services in countries such as Indonesia, Malaysia, Vietnam, Thailand and the Philippines.
We have already built all the backend required. We are now working on a lot of new features, both on the app and front end as well as the server side including multiple language support, self-care ad management portal for advertisers, data insights platform, and superior targeting capabilities, among others.Perth-based financial planner David Pettit has teamed up with well-known Australian bitcoin entrepreneur Zhenya Tsvetnenko to fund and develop a new robo-advice platform that will advise users how to plan their financial lives.
Fintech company Digital X has confirmed that it is a step closer in rolling out and commercialising AirPocket, the company's global remittance product.
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Zhenya Tsvetnenko may have announced his resignation at Digital X, however, the company's success is not slowing down with total revenue hitting above $16 million for the June quarter. George Aslanis aime ceci Be Entrepreneurial in Everything You Do I passionately believe that being entrepreneurial isn’t about starting a company, it is a state of.
The startup has received seed funding from Australia’s entrepreneur and investor, Zhenya Tsvetnenko. It is also working on the next round of raising funds. Airloyal charges advertisers on a Cost Per Engagement (CPE) model, in which the advertiser pays only if the consumer completes the engagement activity defined by the advertiser.